Acquire the skills to succeed
community manager Online
virtual instructor – led
Overview
Audience
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Recent college graduates who are looking for a job and need a Social Media skill set
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Jobseekers in transition from one job to a new job who need to develop a "Community Manager"/Social Media resume and portfolio
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Sales and marketing executives who want to increase sales by 20%
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Organizational executives who want to improve customer services and customer retention
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Organizational managers who want to improve / increase customer engagement
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Current job holders who want to be more effective in their job, with their colleagues, clients, and customers
Objectives
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Identify and understand the fundamentals of online Community Management and social media
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Understand and set up the basic social media platforms of: Facebook, LinkedIn, YouTube, Twitter, Instagram
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Design, develop, and implement a Community Management strategy and campaign
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Understand how to connect and to monetize the community
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Understand how to create content for the community
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Receive an official, signed Certificate of Completion
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Develop a plan and strategy to effectively implement an online community
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Build connections and gain new customers using Social Media
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Boost personal (or professional) brand equity and a stronger reputation
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Establish and build quality relationships.
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Position yourself as a leader in your industry and Subject Matter Expert via Social Media
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Create a Social Media portfolio
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Delegate and outsource to minimize your time investment and maximize your ROI
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Demonstrate the skill set to become a "Community Manager"™
Outline Course
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Social Media Platforms / Introduction and Overview -
Twitter -
Facebook -
LinkedIn -
"On-Line Community Management -design and development -
YouTube -
Instagram -
On-Line Community Management - Implementation -
Content production -
Community Management - Review and Monetization III -
Best practice, strategies & case studies
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Info
Duration: 30 hours
Format: Online, Virtual Instructor – led
Language: French / English
Price: CHF 1'900.-
Dates
15 - 26 February 2021
30 hours / 2 weeks
Monday to Friday: 14:00 - 17:00
Other dates:
1 - 12 March 2021: 14:00 - 17:00
5 - 16 April 2021: 09:00 - 12:00